The Idea
Recently, the MTA unveiled their new subway map design. Along with it came a redesign of the Coney Island station stops, home of the original Nathan’s Famous. And that new design? It looked suspiciously like a hot dog.
Agency: adam&eveDDB New York
Chief Creative Officer, U.S.: Brynna Aylward
Executive Creative Director: Jason Ashlock
Creative Director & Head of Design: Mitch Horton
Associate Creative Director (Art): Charlotte Frank
Associate Creative Director (Copy): Elizabeth Swartz
Senior Designer: Leo Pellegrini
Art Director: Jay Checo, Melissa Rosner
Copy Writer: It’s a Me!
Agency: adam&eveDDB New York
Chief Creative Officer, U.S.: Brynna Aylward
Executive Creative Director: Jason Ashlock
Creative Director & Head of Design: Mitch Horton
Associate Creative Director (Art): Charlotte Frank
Associate Creative Director (Copy): Elizabeth Swartz
Senior Designer: Leo Pellegrini
Art Director: Jay Checo, Melissa Rosner